Tuesday, 17 January 2012

The Communicative Approach to Business English


Nine times out of ten during the first free lesson with my students, I'm told that they find speaking English more difficult than understanding.
The primary goal of most Business English learners is to be able to speak and convey the message they want without misunderstanding ( a misunderstanding can be embarrassing as well as costly). For this reason the majority of learners prefer to focus on improving their speaking skills, as especially when communicating with non native speakers, getting the message across is more important than strict adherence to grammatical accuracy. They've had a lifetime of learning the rules of the language and want instead to focus on practical Business English that will make a real contribution to achieving success in the workplace.

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