Thursday, 19 January 2012

Talking your way to business success in English

Whether due to globalization of the economy or the present uncertain business environment, many companies are extending their activities to markets abroad, and those already active in other countries are intensifying their efforts. The vast majority of international business is conducted in English and my experience has shown that while my most people 'speak' English, a great number need to improve their Business English speaking capabilities.
I make no apologies for focusing on speaking as it is spoken English that probably contributes more than any other factor to success in business and certainly increases our chances of
  • closing the deal
  • establishing a profitable relationship with our business partners

Another very good reason I focus on spoken English is that when we're "talking business' in English there is no time to ask for help from our colleagues or friends, unlike written communication where

  • the assistance of a colleague can be requested
  • the enormous resources on the internet can be accessed.

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